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	<title>BQF Innovation Blog &#187; ywitter</title>
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		<title>Using Twitter to help Innovation</title>
		<link>http://www.bqf.org.uk/innovation/2009/05/13/using-twitter-to-help-innovation/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=using-twitter-to-help-innovation</link>
		<comments>http://www.bqf.org.uk/innovation/2009/05/13/using-twitter-to-help-innovation/#comments</comments>
		<pubDate>Wed, 13 May 2009 09:08:38 +0000</pubDate>
		<dc:creator>Paul Sloane</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[lateral thinking]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[ywitter]]></category>

		<guid isPermaLink="false">http://www.bqf.org.uk/innovation/?p=387</guid>
		<description><![CDATA[<p>You are probably aware of Twitter if not using it already.  It is a micro-blogging site where you can broadcast  and read &#8216;tweets&#8217; &#8211; messages of no more than 140 characters.  Much of the traffic is trivial but Twitter can be valuable when used for serious purposes.  Here is how I use it in the field [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" style="border: black 10px solid;" src="http://destination-innovation.com/P Sloane 054.jpg" alt="" width="98" height="130" />You are probably aware of Twitter if not using it already.  It is a micro-blogging site where you can broadcast  and read &#8216;tweets&#8217; &#8211; messages of no more than 140 characters.  Much of the traffic is trivial but Twitter can be valuable when used for serious purposes.  Here is how I use it in the field of innovation:</p>
<p>1.  I follow thought leaders and commentators who comment on innovation, creativity or lateral thinking.  You can search on key words and quickly find the most prolific tweeters.</p>
<p>2. I post links to interesting articles on innovation and &#8216;retweet&#8217; (i.e. copy) other people&#8217;s interesting posts to my followers.</p>
<p>3.  I post short quotations or thoughts on the subject.</p>
<p>4.  I ask questions.  E.g. what technology do you use to aid innovation?</p>
<p>You can follow me at</p>
<p><a href="http://twitter.com/PaulSloane">http://twitter.com/PaulSloane</a></p>
<p>Here are some of my recent tweets to give you a flavour &#8211; @name refers to the name of a user who made the original post and RT means retweet.</p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small;"><span style="font-family: Symbol; mso-ascii-font-family: 'Times New Roman';">·</span><span style="font-family: Times New Roman;"><span style="mso-spacerun: yes;">  </span><span class="entry-content">@<a href="http://twitter.com/yatinsactivity">yatinsactivity</a> RT Green #innovation &#8211; an Eco &#8220;Bomb&#8221; That Plants Trees <a href="http://ff.im/-2Qnqp" target="_blank">http://ff.im/-2Qnqp</a></span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;"> </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;"> </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small;"><span style="font-family: Symbol; mso-ascii-font-family: 'Times New Roman';">·</span><span style="font-family: Times New Roman;"><span style="mso-spacerun: yes;">  </span><span class="entry-content">@<a href="http://twitter.com/ArnoldBeekes">ArnoldBeekes</a> RT Is Everyone Creative? Lateral Action <a href="http://ow.ly/6oW5" target="_blank">http://ow.ly/6oW5</a></span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">   </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small;"><span style="font-family: Symbol; mso-ascii-font-family: 'Times New Roman';">·</span><span style="font-family: Times New Roman;"><span style="mso-spacerun: yes;">  </span><span class="entry-content">I am writing about technology that aids innovation. Do you have any suggestions or links please? What technology helps you to innovate? </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">  </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">  </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small;"><span style="font-family: Symbol; mso-ascii-font-family: 'Times New Roman';">·</span><span style="font-family: Times New Roman;"><span style="mso-spacerun: yes;">  </span><span class="entry-content">#Innovation through volunteers, <a href="http://bit.ly/mTJ1c" target="_blank">http://bit.ly/mTJ1c</a></span><span class="metaentry-meta"> </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">    </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">    </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small;"><span style="font-family: Symbol; mso-ascii-font-family: 'Times New Roman';">·</span><span style="font-family: Times New Roman;"><span style="mso-spacerun: yes;">  </span><span class="entry-content">#Innovation tip. Get a colleague to facilitate a brainstorm meeting in your dept and return the favor. It is easier for an outsider.</span><span class="metaentry-meta"> </span></span></span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">    </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small; font-family: Times New Roman;">   </span></p>
<p class="MsoNormal" style="margin: 0cm 0cm 0pt;"><span style="font-size: small;"><span style="font-family: Symbol; mso-ascii-font-family: 'Times New Roman';">·</span><span style="font-family: Times New Roman;"><span style="mso-spacerun: yes;">  </span><span class="entry-content">Innovation tip. Before introducing any change identify the resistance leaders who are likely to oppose it. Plan to handle or bypass them.</span><span class="metaentry-meta"> </span></span></span></p>
<p>If you are not already using Twitter as a communications tool in your interest fields then I would strongly advise that you experiment with it.  You can dip in and out when you want and you can easily &#8216;unfollow&#8217; the people whose tweets add no value.</p>
<p>Paul Sloane</p>
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