Brush up your Brainstorming

I am in the process of making some tutorials on brainstorming.  Here are the first two:

Introduction to Brainstorming – the Principles

Two Advanced Methods – SCAMPER and Random Word

Each consists of slides and audio.  They will quickly help you to brush up your skills and to learn some highly effective tools to make your [...]

Share

SCAMPER – a powerful product innovation tool

One of the methods I teach on my Ideas Workshops is SCAMPER.  It is a productive and versatile technique for examining a product or service from differing angles and for generating plenty of strongly innovative ideas.  SCAMPER is an acronym and you ask the following types of question when you use this tool:

SUBSTITUTE – [...]

Share