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The most innovative companies have an approach to trials that is like the philosophy of a venture capitalist. The VC is a prime example of an arsonist and fire fighter. He will invest in a portfolio of different start-up companies, fully knowing that most will fail. A few might break even and one or two [...]  We can broadly simplify innovations into two kinds – incremental and radical. Incremental innovations are improvements to current products, methods, processes, services, partnerships and so on. Customer complaints and suggestions are a good source of ideas for incremental improvements. So are the people who work in the organisation. If you ask customers how your product [...] |
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