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How can you innovate with your services? A good approach is subtraction and addition. To see an example we can look at the low cost airlines like Easyjet, Ryanair or Southwestern. First they looked at the traditional elements of an airline’s service model and subtracted all the inessentials. Easyjet subtracted: Printed tickets Travel Agents Allocated seating [...]  How hard is it to innovate? Not once but over and over? How can you repeatedly implement great new products, processes or services? Continuous innovation is not easy and if you keep using the same method you will experience diminishing results. Try innovating how you innovate by employing some of these ideas. 1. Copy someone [...] Is there a completely different way to operate in your business? If all your competitors are using a broadly similar approach, is there an entirely separate approach that could deliver what your customers want? In the early 1980s the leading manufacturers of Personal Computers were companies such as IBM, Compaq, Toshiba, Hewlett Packard and Olivetti. [...] I read an interesting post on the E-myth blog about UPS. They found that they could save time and fuel by instructing drivers not to turn left. It sounds crazy but by planning their routes to include only right turns they saved time spent waiting to turn left. ‘In 2004, after evaluating their CO2 [...] |
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