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Ideas are the seedcorn of innovation. We need a large supply of them. Are you sometimes stuck for ideas? Here is an interesting blog by Steve Aitchison in which he gives 100 ways to generate ideas for articles for a blog. The principles work for almost any other requirement to generate ideas. So the next [...]  Set the Destination and let Your Team plot the Route The challenge with innovation is finding products and services that are easier to use, easier to maintain and more appealing to customers. Where can you draw the creativity and drive to make this happen? Often the best source for innovation is the team [...] You are probably aware of Twitter if not using it already. It is a micro-blogging site where you can broadcast and read ‘tweets’ – messages of no more than 140 characters. Much of the traffic is trivial but Twitter can be valuable when used for serious purposes. Here is how I use it in the field [...]
The Thinker How can you think of things that no-one else thinks of? The answer is by deliberately taking a different approach to the issue from everyone else. There are dominant ideas in every field. The brilliant thinker purposefully challenges those dominant ideas in order to think innovatively. Albert Szent-Gyorgyi, who discovered Vitamin C, said, [...] Mark McGuiness on his blog, Lateral Action, asks the question, ‘Is brainstorming a waste of time?’ He produces a number of serious critics who hate brainstorms and claim that there is little evidence that they work. The main criticisms are: Not enough good ideas Lack of critical filters Inhibition Freeloading Taking turns Group think He then [...] The CEO of Black and Decker once said, ‘People don’t go into a DIY store because they need one of our drills. They go because they need a hole in the wall.’ Wonderbra in their internal communications to staff say this, ‘We do not sell underwear. We do not sell lingerie. What we sell [...] Criminals often show great creativity and imagination in their approach. We hear the stories of the stupid criminals who fail and are caught but rarely about the clever ones who succeed and escape. Roni Horowitz tells this story on the SIT site. ’It has become standard practice for companies to install an alarm system that [...] There is an interesting post on some research on Brainstorming here on the Innovation Tools site. Josh Hyatt of the Sloan Management Review discusses some research by Karan Girotra, a professor at INSEAD, and Christian Terwiesh and Karl T. Ulrich, both professors at the University of Pennsylvania. Two types of groups generated ideas. One followed [...] One of the methods I teach on my Ideas Workshops is SCAMPER. It is a productive and versatile technique for examining a product or service from differing angles and for generating plenty of strongly innovative ideas. SCAMPER is an acronym and you ask the following types of question when you use this tool: SUBSTITUTE – [...] We tend to think of innovation as a tool for inventing and marketing new products and services. This is certainly its main thrust. However, as Jeffrey Baumgartner points out in this article on Innovation Tools, you can use innovation for streamlining business processes, eliminating steps, reducing waste and cutting out costs. When times are tough we [...] |
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