How to use the Disney Method

The Disney Method is a parallel thinking technique which has some similarities with the Six Hats. It is particularly useful as a group analysis tool for an issue and it leads to idea generation and idea review.  The team adopts four different thinking modes as outsiders, dreamers, realisers and critics.

Initially the group thinks as [...]

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Problem Analysis Techniques

I have posted a short video tutorial on two problem analysis methods – Why, Why and Six Serving Men.  I use these methods on my innovation workshops as tools to understand and unpack complex issues.  If you are facing a tough challenge then try using one or both of these methods to analyse the issue [...]

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Brush up your Brainstorming

I am in the process of making some tutorials on brainstorming.  Here are the first two:

Introduction to Brainstorming – the Principles

Two Advanced Methods – SCAMPER and Random Word

Each consists of slides and audio.  They will quickly help you to brush up your skills and to learn some highly effective tools to make your [...]

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Draw on the Expertise of Someone Who Works in a Completely Different Field

If you are planning a creative thinking session around a particular topic then one way to help displace your thinking and inspire ideas is to bring in an expert from an entirely unrelated business.

A company had an issue with its sales force. Morale was low and team spirit was poor. Sales people complained about [...]

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Ideas Jam – How it works

We ran the Ideas Jam meeting yesterday and it went well. It was an intensive idea generation session. There were 18 participants from various companies who each brought a challenge from their business – e.g. How can we communicate our new strategy to thousands of people? The morning worked like this:

After an initial ice-breaker [...]

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Come to an Ideas Jam on July 13 in London

Author: Franek, Wikimedia Commons

The next meeting of the BQF Innovation Unit will consist of an Ideas Jam to be held in central London on the morning of Tuesday July 13.

This is a highly interactive workshop style meeting in which people generate creative ideas for challenges which have been brought to the meeting.

[...]

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Six Serving Men – problem analysis technique

This problem analysis method examines an issue from twelve different viewpoints.  It is based on the words of the poem by Rudyard Kipling:

I keep six honest serving men, they taught me all I knew.

Their names are What and Why and When

and How and Where and Who.

We probe the topic using these [...]

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21 Great Ways to Innovate

How hard is it to innovate?  Not once but over and over?  How can you repeatedly implement great new products, processes or services?  Continuous innovation is not easy and if you keep using the same method you will experience diminishing results.  Try innovating how you innovate by employing some of these ideas. 

1. Copy someone [...]

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Splitting Extroverts and Introverts in Brainstorms

I was asked at a recent workshop on creativity whether I had ever tried separating extroverts from introverts in a brainstorm. I had to admit that I had never done this and the idea at first seemed strange. After all, diversity is one of the key elements for success in brainstorming – so why split [...]

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100 Ways to get Ideas

Ideas are the seedcorn of innovation. We need a large supply of them. Are you sometimes stuck for ideas? Here is an interesting blog by Steve Aitchison in which he gives 100 ways to generate ideas for articles for a blog. The principles work for almost any other requirement to generate ideas. So the next [...]

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